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Ready for Take-Off: How the Covid-19 pandemic reinforced the value of NDC

Ready for Take-Off: How the Covid-19 pandemic reinforced the value of NDC

Blog posts   •   May 11, 2021 09:44 UTC

NDC (New Distribution Capability), a standard developed to evolve the way air products are sold, giving buyers access to a wider range of content, and allowing airlines to bring more differentiated and personalized products to market faster, has– understandably – not been the biggest concern for the travel industry recently.